Ferry Point Digital

Website Design

How Much Does a Small Business Website Cost?

6 min readUpdated 2026-08

Website pricing is one of the first questions every business owner asks — and one of the hardest to answer with a single number. Here's a straightforward look at what actually drives the cost.

Why there's no single price

A website is a custom tool built around your business, your customers, and your goals — not a commodity off a shelf. Two businesses in the same industry can need very different sites, so a flat price rarely reflects the real work involved.

The honest answer is that cost depends on scope: how many pages, what features, what integrations, and how much strategy and content work the project requires.

What actually drives the cost

Pages and structure: a 5-page brochure site costs less than a 20-page site with service-area pages, case studies, and a blog.

Features: online booking, lead capture, CRM integration, and custom functionality all add scope.

Content: writing clear, search-friendly copy takes real work and is often underestimated.

Design: a custom, conversion-focused design costs more than a pre-built template — and delivers more.

How to get a real number

The fastest way to a clear, itemized quote is a short discovery call. Once we understand your business and goals, we can scope the project precisely and tell you exactly what it costs — with no surprise fees.

Book a free consultation and we'll walk through it together.

Want help putting this into action?

Book a free consultation and we'll talk through how this applies to your business and your website.

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